Growth Rate of the Internet [Infographic]

Internet Usage Statistics – Global Internet Traffic

Amazon’s story began in the Spring of 1994 when Bezos was struck by the amazing annual growth of Internet usage. Bezos who was working as a senior vice president for the New York Hedge Fund: DE Shaw, the youngest SVP at that time saw a huge opportunity at that time and began to explore the idea of creating a business that would tap into that growth. You can read more on that story here

If you think the internet is slowing down, this infographic below from the folks at Mashable designed by Cisco explains the internet usage statistics, and it shows that it ain’t slowing down at all.

Global internet traffic is expected to quadruple by the year 2015, according to Cisco, “the number of network-connected devices will be more than 15 billion, twice the world’s population, by 2015″. The technology company also said the total amount of global Internet traffic will quadruple by 2015 and reach 966 exabytes per year, Cisco said this in their fifth annual Cisco® Visual Networking Index (VNI) Forecast (2010-2015).

According to Cisco report, the global IP traffic growth is driven by four primary factors, according to Cisco. They are:

  1. A Rising number of devices: Recent years has seen the proliferation of tablets, mobile phones, connected appliances and other forms of electronic gadgets that are driving up the demand for connectivity. It is expected that by 2015, there will be close to 15 billion network connections via devices, this will include machine-to-machine — and more than two connections for each person currently living on this planet
  2. Increase in Internet users: It is expected that by 2015, there will be close to 3 billion Internet users — this figure is over 40 percent of the world’s projected population.
  3. Faster broadband speed: The average fixed broadband speed is expected to rise four times from it’s current 7 megabits per second in 2010 to 28 Mbps in 2015. We have already seen the average broadband speed doubled within the past year from 3.5 Mbps to 7 Mbps.
  4. More videos: It is expected that by 2015, 1 million video minutes which is equivalent of 674 days will traverse the Internet every second of the day.

Internet Usage Statistics: The Growth Rate of the Internet

internet usage statistics

About the Author

Chuka is the Managing Editor @

Comments are closed.